Challenge Accepted

Realizing that their previous website wasn’t cutting it: due to development issues like subpar functionality, broken components, and missing sections, the friendly folks at Keyfactor turned to us for a savvy solution.

In a nutshell, site users simply weren’t getting enough clear information about Keyfactor’s product offerings, costing the company a pretty penny in lost sales.

We knew the solution would have to be comprehensive—a thorough overhaul of the site’s functionality and design that would ultimately deliver a better experience for users while meeting the needs of Keyfactor’s vast array of clients. 

We also needed to ensure that everything we created was compliant with the various regulations that govern each industry Keyfactor serves. Above all else, we had to increase conversions on their website. 

So, that’s exactly what our team at Sercas set out to accomplish.

Winning Strategy 

With our strategic guidance and creative expertise, we helped Keyfactor resolve all of these concerns at once. The end result was a fully functional, attention-getter website⁠ designed to drive more sales than ever before through increased conversions.

We commenced with a thorough audit of the site, making sure we understood everything that was going on under the hood. 

Mapping out their current customer journey as it existed on their website, noting all the points where that journey could be improved or optimized, involved conversing with site users directly. We sought to find out what they were looking for that wasn’t available, as well as what had gone wrong when they attempted to do so.

From there, we revamped the site’s structure and navigation flow so that users could find what they needed faster and more efficiently. Sections were added to supply more information about Keyfactor’s products, including their uses, pricing plans, and demos. 

Finally, we improved internal processes by setting up a weekly review of analytics data so that Keyfactor could stay one step ahead of any problems that might arise in the future.

Real-world Results

We provided Keyfactor with web development solutions that helped lower their user bounce rate by more than 40% within their first month using the new site.

Here’s a quick recap of what our web-dev team achieved on this project:

• Comprehensive website audit to determine what was and wasn’t working
• To better suit a progressive website, the entire navigation menu was redeveloped
• New homepage was designed and developed to ensure that the site portrays the brand more accurately
• Integration with HubSpot for sophisticated CRM management
• Integration and implementation of live chat to ensure that all potential clients are heard, regardless of when they visit the site
• Developed landing pages that are tailored to each possible client touchpoint with a specific message and call to action
• Lead generation and funnel assistance to create a round-the-clock automated system that directs prospective clients to the website

Client Satisfaction

“Sercas has been a spectacular company to work with,” expresses CEO Jordan Rackie. “Their team is highly skilled, collaborative, and extremely attentive to detail. With their keen direction and creative instinct, they helped us get to the next level on many of our goals.”

At Sercas, we’re passionate about partnering with outstanding companies like Keyfactor to help them achieve their dreams. It’s our mission to help clients get the most out of their digital growth strategy, and we accomplish this by taking the time to understand their goals and vision for the future.

Sercas —Web Development Services You Can Trust

It’s a simple fact, but one that too many companies overlook: online audiences have come to expect nothing short of excellence from the companies they engage and transact with. 

Simply put, when it comes to first impressions, there are no second chances.

That’s why you need a proficient partner that understands what makes your target users tick and how to give them what they crave. You also need a partner with the technical expertise necessary to ensure every aspect of your site is intuitive, beautiful, and user-friendly.

With Sercas on your side, you have a qualified team of web developers who know what it takes to create your dream website, online store, or custom web application with speed and precision.

We believe that every company deserves a website that represents them: their values, their style, their workmanship, and their culture. You deserve total peace of mind in knowing your website will be designed by experts in the field who take pride in their profession and zealously work hard to get it right.

From front-end development to back-end programming and everything in between, you can count on us to be your partner in creating unbeatable web applications and online platforms that will help you engage users across multiple devices.

Our team has decades’ worth of digital know-how under their belt and the technical expertise to handle all of your design and development requests confidently. We’d love to bring our skills to the table for your next groundbreaking project! 

Let us handle the creative heavy lifting—You’ve got a business to run.